Malla Haridat

Speaker on Sales Strategy, Client Acquisition & Programs People Actually Show Up For

Travels from New York NY, USA

Audience Feedback

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Attendees Find Valuable

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Would See Again

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Talks Given

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Speaks on:

Entrepreneurship

Adaptive Leadership

Customer Centricity

Founder Mindset

Marketing Strategy

Resilience

Speaks to:

Startups & Entrepreneurs

Arts & Culture

Small & Medium Businesses (SMBs)

Nonprofits & NGOs

Formats:

Workshop

Training

Breakout

Keynote

Recipient of NYC Small Business Award

Audience members say

Malla electrifies audiences with her authentic approach to business growth and money mindset, especially resonating with women of color. She transforms complex concepts into "life-changing tips" through relatable stories and vulnerability, leaving attendees feeling "motivated and fueled" to take immediate action. Her sessions deliver practical frameworks that cut through the fluff, empowering entrepreneurs to create effective marketing plans and develop powerful daily habits that drive results.

Key Audience Outcomes

Participants gained actionable strategies to grow their businesses, focusing on practical insights and real-world application.
Attendees felt inspired and motivated to take immediate action, developing daily habits to enhance their personal and professional growth.
Many participants, including those not yet entrepreneurs, found value in the sessions, gaining clarity on their relationship with money and networking effectively.
Participants acquired tools and frameworks to create effective sales and marketing plans, tailored to their specific business level.

Malla's Bio

Malla Haridat is an award-winning speaker, author, and founder of New Designs for Life, Inc. Malla has been recognized by the Mayor of New York City for her work as a mentor to entrepreneurs. She has won the NYC Small Business Award for entrepreneurship innovation.

Malla Offers the Following Talks

Sales StrategyEntrepreneurship

Mastering the Messy Middle - The Leadership Skill That Determines Whether Ideas Succeed or Die

Reframe ambiguity and uncertainty as a growth advantage
Apply the “State the Next Inch” method to keep projects moving
Use a Momentum Map to identify risks and visible wins
Run a 10-minute weekly retro to show progress and build confidence

60 minutes - half day

Marketing StrategyCustomer Centricity

Designing Programs People Actually Show Up For

Apply an audience-centered approach to program design
Develop outreach strategies that extend beyond traditional promotion channels
Evaluate and refine programs using entrepreneurial thinking
. Identify and address the hidden barriers that prevent people from participating in programs

1 - 3 hours

Founder MindsetAdaptive Leadership

Relationship-First Business Development for Non-Sales Pros

Reframe business development as problem-solving, not selling
Use the “Ask Ladder” to confidently move conversations forward
Apply the 1-1-1 Rule (one outreach, one follow-up, one invite daily)
Track and communicate the impact of relationship-building activities

60 minutes - half day

EntrepreneurshipResilience

The Invisible Sales Skills That Build Sustainable Businesses

Reframe follow-up from “bugging people” to “building trust and impact”
Apply a 3-touch cadence that closes loops without feeling pushy
Use two practical scripts (“after event” and “stalled proposal”)
Build a mini-system for tracking follow-up in under 15 minutes a week — blending personal connection and smart tech

1 - 2 hours

Malla's Links and Media Mentions

@mharidat

@mallaharidat

entrepideaswithmalla

mallaharidat